果汁包裝設(shè)計(jì),常常使用水果本身的插畫或者實(shí)物照片來進(jìn)行設(shè)計(jì),這樣設(shè)計(jì)的好處是通過產(chǎn)品本身的特點(diǎn),快速的引起消費(fèi)者的共鳴。我們在銷售產(chǎn)品時(shí),往往借助的是人們對(duì)事物的認(rèn)知規(guī)律。新鮮的水果會(huì)讓消費(fèi)者覺得果汁也是新鮮的。這樣的誘人畫面,有效促進(jìn)產(chǎn)品的銷售。
Agency:Afterhours
Fruit Illustration: Sandy Hunt
Type: Produced, Commercial Work
Client: Danone Indonesia
Location: London, England
Packaging Contents: Fruit infused waters
Packaging Substrate / Materials: Plastic